IIM Calcutta launches Communication Strategies for Corporate Leaders Program

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The course will enable participants to be better orators, better strategists and conflict managers alongside nurturing their communication proficiency.

The Communication Strategies for Corporate Leaders Program is a six-month programme from IIM Calcutta that will help participants assume leadership roles amidst diverse and complex corporate business scenarios. Candidates will be able to master the language of leadership and present new paradigms of leading with communication strategy.

Commenting on how will Communications Strategy course help corporate leaders, Professor Pragyan Rath, Programme Director – Communication Strategies for Corporate Leaders, IIM Calcutta said “As a corporate business leader, it’s essential to have the ability to effectively communicate the purpose of the organization to its internal and external stakeholders. When it comes to leadership communication specifically, the right approach is essential to advance the business to the next level. With the EPCSCL programme, we aim to lay emphasis on the aspect of leadership through strategic communication techniques. The participants will be made ready to handle multifaceted aspects of corporate business communication through communication analytics, critical thinking, art of persuasion & negotiation, decision-making” she said.

Professor Apoorva Bharadwaj, Programme Director – Communication Strategies for Corporate Leaders, IIM Calcutta said “With this programme, we aim to develop leaders who are fluently capable of functionalizing their business’s vision and mission through new strategic frameworks of communication. Participants will be taught to utilize communication as a leadership strategy and not just as a medium of interaction. We will also include modules on cross-cultural communication in order to help global leaders manage cross-cultural diversity in trans-national organizations.” she said.