July Sales continue to be negative YoY, but positive hope building up for the festive season with monsoon revival, improving liquidity and serious intervention and action expected from Government towards demand improvement.
The Federation of Automobile Dealers Associations (FADA) released the Monthly Vehicle Registration Data for the Month of July’19.
• For the month of July and on YoY basis, Overall sales continued to be negative at -6% with 2W at a de-growth of -5%, PV by -11% and CV at -14%.
July-19 Retail Sales
Commenting on July’19 performance, F A D A President, Ashish Harsharaj Kale said “Consumer Sentiment and Overall Demand Continued to be quite weak across all segments and most geographies. The July sales continue to be in the Negative zone YoY.Although Some respite seen with growth in MoM numbers which was mainly due to Revival of the Monsoon bringing some Positivity and also June having the 2ndLowest Volume Base this Calendar Year after February.With June being a completely dry and rain deficient month,Consumer Sentiment was at its lowest and with July rains covering up a lot of the deficit,some confidence in consumer demand led to pending purchase conclusion in July.Despite these Factors CV Sales Continued to be in the Negative even MoM.”
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